South Korea's DJ Soda left with bald patches after her hair 'melted from the roots' during bleaching session
Dorcas Lim
The Straits Times
June 23, 2025
South Korea's DJ Soda posted on Instagram on June 18 about a harrowing salon experience which resulted in chunks of her hair falling out.
The artiste wrote: "I got my hair bleached at my usual salon. My hair was originally thick, full and in a healthy condition from taking a three-year break from bleaching, and consistent care.
"But they left the bleach on for too long, and my hair melted from the roots. In the end, I had to shave the entire back and sides of my head."
The 37-year-old had wanted to surprise her fans by going blonde after her DJ Soda 2025 World Tour ended on May 30 in Phnom Penh, Cambodia.
She added in her post that her hair kept coming out in big handfuls daily. As most of her hair was now only about 3mm long, she was unable to get hair extensions.
She wrote: "I was so upset that I couldn't sleep for two weeks and cried almost every day. It will take over two years for my hair to grow back."
DJ Soda, whose real name is Hwang So-hee, updated on social media on June 19 that instead of offering an apology, the hair salon requested that she take down her posts. She added that she would not be accepting any compensation offers.
